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I wonder how Microsoft calculates the expeccted return on their search expenditures. My guess is that it believes that trying to grow search is an attempt to keep its real options alive and worth something - perhaps it will allow for some breakthrough later on. I don't know, but I do know that they are losing the battle. I wonder if Ballmer knows when to say when just like he did with the Yahoo merger which showed great discipline. We'll see. BERK
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So, is microsoft a stock you would hold on to or is their day in the sun over and others are ready to take their place.
Essie
Posted by: esther tolan | May 29, 2009 at 02:46 PM