In WHAT`S NEXT FOR CHINESE ENTERPRISES? Terry Qin, Vice President of Stern Stewart & Co. located in Beijing, writes that as many of China's largest enterprises gains influence in capital and traded goods markets, management (and the state, it is still ruled by the Communist Party after all) realizes that "they need a world-class, more complete measure of performance."
And the State-owned Assets Supervision and Administration Commission (SASAC) has asked the central state-owned enterprises to enforce prudent capital management and enhance their risk control procedures.
Tough to do when it seems that the purpose of the state owned enterprises is to employ and to pacify as many people as people - not to allocate capital to its most prudent, I assume, wealth creating use.
But there is hope. From 2010, the SASAC will use EVA to evaluate performance at the enterprises under their supervision.
Big, and Strong Too
And this is also encouraging:
"China's current top 500 enterprises are actually still the 500 largest enterprises. Enterprises not only should grow larger, but also should become stronger. If the enterprises are only strong but not large, they may be lack of influences and still survive the global market. However, if the enterprises are only large but not strong, they will crash down sooner or later” commented Li Rongrong, Director of the State-owned Assets Supervision and Administration Commission (SASAC) under the State Council.
Let me translate: Growth in sales and profits for their own sake is not the GOAL. Growth in VALUE or EVA is the GOAL.
That's a lesson that the boards and management of the 90% of the Russell 3000 that do not use a capital efficiency measure like EVA or Return on Capital or Economic Profit to make decisions should learn.
Hmmm...who are the capitalists now?
BERK
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